Atmosphere
The sensory world of Dark Mori
Misty woods, moss-covered stones, herb drying, candlelight, forest floors, ravens calling, twilight wandering
Philosophy
Nature is sacred. Magic is real. Solitude is power. The forest provides.
Who Lives Here
The character archetypes that embody Dark Mori
The Forest Witch
The Herbalist
The Solitary Wanderer
The Green Witch
What It Rejects
Dark Mori exists in opposition to:
Urban life
Synthetic materials
Bright colors
Modernity
Daily Rituals
The practices and behaviors that define this way of living
Foraging
Herb gathering
Nature walks
Candle making
Moon watching
Tea brewing
Origin
Evolved from Japanese Mori Kei fashion in the early 2010s, taking on darker, more mystical interpretations popular in Western witchcraft communities.
Era
2012-Present
Regions
Pacific Northwest, Scandinavia, UK, Online
Trend Score
Key Elements
Key Garments
- •Layered skirts
- •Oversized cardigans
- •Forest green dresses
- •Leather boots
- •Wool capes
- •Vintage blouses
- •Wide-brim hats
- •Shawls
Silhouettes
- •Layered
- •Oversized
- •Flowing
Color Palette
Deep earth tones and forest darkness
Primary Colors
Secondary Colors
Accent Colors
Key Brands
Materials
Cultural Context
Connection to nature, witchcraft, herbalism, and forest mysticism. Embraces slowness, natural living, and spiritual practices.